Asiakastieto in Brief

Asiakastieto is one of the leading providers of digital business and consumer information services in the Nordic countries. Asiakastieto’s roots reach all the way back to the inception of the Finnish credit management industry when Asiakastieto’s predecessor was founded in 1905 by the largest Finnish banks, wholesalers and retail chains.

Asiakastieto’s products and services are primarily used for risk management, finance and administration, decision-making and sales and marketing purposes. Asiakastieto has a diversified customer base both in terms of customer concentration and industry exposure. Our key customer industries include finance and banking, wholesale and retail trade and expert services. Depending on the products and services, our offering is mainly used by our customers in B2B and B2C activities.

We offer a broad selection of services that are based on our comprehensive database. Data is acquired from several data sources as well as through our own data gathering processes. Our products range from basic report extracts to sophisticated risk management solutions.

Asiakastieto’s business operations

Asiakastieto’s four business areas from 29 June 2018 onwards

Risk Decisions: Companies engaging in corporate and consumer business use decision services and solutions for general risk management, credit risk management, financial management, customer acquisition, decision-making, fraud and credit loss prevention as well as for gaining knowledge of and identifying their customers.
Customer Data Management: Customer management services help sales and marketing professionals to improve the efficiency of their work and to boost customer management by providing target group tools, services for surveying potential customers, register updates and maintenance, as well as various target group extractions.
Digital Processes: Services in this business area include, among others, real estate and apartment information, information about buildings and their valuation as well as solutions that help customers to automate their collateral management processes and digitalise the administration of housing purchases. Services of the business area are also used for compliance purposes, for instance to identify companies’ beneficial owners and politically exposed persons.
SME and Consumers: Digital services for small and micro companies with easy-to-use applications and user interfaces for the evaluation of risks and sales potential, acquisition of other relevant information on customers and business partners and proof of own creditworthiness. Services for consumers help consumers to understand and better manage their finances, while simultaneously protecting them from identity theft and fraud.

Asiakastieto’s net sales by product area 2017

 

Asiakastieto’s financial targets

The long term financial targets of Asiakastieto
Growth: Achieve 5 to 10 per cent annual average growth in net sale
Profitability: Maintain profitability level of current services
Balance sheet structure: Maintain net debt to EBITDA of less than 3.0x while continuing to maintain an efficient capital structure

 

These financial targets constitute forward-looking statements that are not guarantees of future financial performance and Asiakastieto’s actual results of operations could differ materially from those expressed or implied by these forward-looking statements. Any financial targets discussed herein are targets only and are not, and should not be viewed as forecasts, projections or estimates of the Company’s future performance.

Asiakastieto’s financial targets are based on a number of assumptions, including among others, assumptions as to the development of the Finnish economy and the development of the Company’s business operations. Key assumptions regarding the development of the Company’s business operations include the success of product and service development, launches of new products and services and retaining key customer accounts. These assumptions underlying the Company’s financial targets may not prove to be correct and the results of the Company’s operations may deviate significantly from financial targets.